Farmer-centered Innovation

Making techno­lo­gical innova­tion accessible to farmers world­wide.

By developing a farmer-centered app we are making digital solutions accessible to farmers worldwide, leading the way towards sustainable agriculture.

Phito empowers farmers.

Embracing technology is crucial for sustainable agriculture. From precision farming and smart irrigation to data-driven decision-making, technology opens avenues for increased productivity, resource optimization, and environmental stewardship. However, while large producers often embrace digital solutions, small and medium-sized farmers (SMFs) often lag behind.

 

To empower all farmers PHITO is developing an app addressing  farmers’ needs, especially those of SMFs. By developing a low-barrier, inclusive and affordable app that translates geo-data into actionable farming advice, we are shaping a sustainable, inclusive, and collaborative future for agriculture.

 

The PHITO app will be a collaborative effort involving users from the start. That way we ensure that our  app evolves based on real needs making it innovative and impactful.

Our goal is to develop an app that is inclusive to all, especially to small and medium-sized farmers and marginalized groups including, but not limited to, women, youth, and indigenous communities.

Phito leaves
no one behind
.

Supporting local agricultural knowledge and innovation systems (AKIS).

Aligned with the European “Farm to Fork” strategy, PHITO goes beyond farmers by also engaging other crucial stakeholders. The app’s local feature will facilitate networking and collaboration among farmers, consumers, and providers of agricultural goods and services contributing to an inclusive and future-proof agricultural sector.

Phito develop­ment cycli.

Roots.

App development stage:

  • User needs assessment

  • Beta app development

Core app testers:

350 farmers, consumers, advisors, retailers, providers & more

Public message:

Background of project and our beta app – interested in testing?

Branches.

App development stage:

  • Evaluation
  • Optimisation into alpha release

Core app testers:

300 farmers, consumers, advisors, retailers, providers & more

Public Message:

First alpha app live – get it now!

Leaves.

App development stage:

  • Finetuning
  • Consolidating user experience with growing user base

Core app testers:

210 farmers, consumers, advisors, retailers, providers & more

Public Message:

Final alpha app live – tell your friends!

2023

2024

2025

2026

2027

2028

Removing digital barriers for farmers.

Global to Local

Our app offers local farming advice based on global geodata. 

Hands-on Solutions

The Phito app provides concrete farming advice, strengthens connections to local markets and assists consumers in making sustainable choices.

Lasting Impact

PHITO will transition into a viable business model ensuring PHITO’s longevity. 

Building on Proven Concepts

Leveraging from our partner’s expertiseour app aims to provide globally accessible and affordable solutions.

We are Phito

5 research institutes, 6 innovation partners, & 10 food system partners.

We are all committed to lead the way towards sustainable food production. Behind these institutions and organizations stand individuals with various backgrounds, each contributing a unique set of skills and perspectives forming the backbone of this diverse consortium.

Phito is funded by the European Union.

PHITO is part of the Horizon Europe funding program for research and innovation. Learn more about the program, deadlines, deliverables, milestones and other “numbers”.

Phito Sister Projects.

Farmtopia aims to democratize digital farming, ensuring accessibility for all. Despite substantial investments, the limited adoption of Agricultural Digital Solutions (ADSs) remains a challenge. To address this issue, Farmtopia’s mission is to contribute to facilitating small farms’ access to tailored, cost-effective digital solutions, reducing costs for farmers and ADSs providers through the development of reusable software modules, viable business, governance models and scalable ADS infrastructure, and guiding the co-creation, deployment and testing of innovative ADSs. Farmtopia consists of nine Sustainable Innovation Pilots (SIPs) focusing on crops and livestock, with a nine additional SIPs to be chosen through an Open Call.

GUARDIANS empowers small- and medium-sized farms with smart solutions, bridging the gap with larger food producers. The project’s digital solutions will be tested in 4 countries with different environmental, climatic, and socio-economic conditions: Spain, Italy, Sweden, and the Czech Republic. The digital solutions cover 11 use cases involving crops and livestock, and will be initially refined in 4 testbeds, to be later implemented in 6 pilots, for a total of 21 farms and farm structures. Later, 2 calls for replicators will bring the number of farms to 89.

Planting a seedling in the soil - a sustainable agriculture practice.

Join us on our mission to transform farming for
a sustainable future.

Become part of the PHITO community, stay updated on our progress and learn how to support sustainable agriculture yourself – no matter whether you are a farmer, an agricultural organization, a service provider, a retailer or a consumer (we all have to eat after all and our actions matter). 

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